John’s four-part framework activates empathy as your new superpower in business.
KEYNOTE TALKS
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Leading With Empathy: Fueling Employee Engagement, Performance and Retention
Although 84% of CEOs believe empathy drives better business outcomes, 60% of them admit to struggling with being empathetic. Leaders must learn how to close this gap, as research shows that empathy cultivates a more engaged, innovative and collaborative workforce. The good news is that leaders, at all levels, can learn how to leverage empathy to build more productive teams that enjoy their work and the culture surrounding it. They just need to know how to be more empathetic.
Author John Southard has created an empathetic leadership framework that teams can use to maximize their performance and leadership abilities. In this keynote, John blends his business leadership experience with his military history PhD to share how lessons from a small group of U.S. Marines in Vietnam can help us build a more empathetic workplace. He has translated those lessons into a new empathetic leadership framework that corporate leaders can use to build a culture of trust, teamwork and performance.
TAKEAWAYS
Explore empathetic leadership lessons from an elite group of U.S. Marines
Discover how to maximize your team's productivity through a research-backed empathetic leadership framework
Learn how to build an empathetic culture that knows how to motivate and inspire each other
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The Empathy Advantage: Harnessing the Historical Power of Empathy to Build Lifelong Trust With Customers
Research shows that the lack of empathy in today's fast-paced business world is costing companies millions of dollars in lost revenue every year. Customers long for companies that build long-term relationships and address their changing needs. But companies are sacrificing empathy for expediency, severing the emotional connection and humanizing experience that customers crave - and pay a premium for.
Author John Southard, customer engagement expert and military history PhD, shares the incredible story of empathy from a small group of U.S. Marines in Vietnam and what they can teach us about building a loyal customer base. Backed by more than 10 years of research, John has transformed the lessons from these marines into a simple and proven empathy framework. In this keynote, you will walk away with actionable customer engagement strategies from the greatest, yet unknown story of empathy in world history.
TAKEAWAYS
Discover how to build sustainable trust with customers and employees
Learn how to implement a unique empathy framework, rooted in deep historical research
Receive actionable methods and strategies to better understand customer needs
Why John?
John’s keynote tracks the fascinating story of a group of U.S. Marines in the Vietnam War and how this unexpected source of empathy can transform your life, improve your leadership, and teach your business how to build a sustainable trust with customers.
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John takes audiences on an inspiring journey through the greatest, yet unknown story of empathy in history. He also blends the historical story of empathy with his business experience to show how you can uniquely and directly apply the same lessons to your business.
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You don’t come across corporate empathy experts with a military history Ph.D. every day. John’s unique background as a professional historian and business strategist has inspired him to teach audiences how to think differently about solving problems – business or personal.
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John will explain not just why you should empathize with your customers to build trust. He will provide specific steps that explain how to build sustainable trust through his proven, research-backed empathy framework.
“John’s keynote will change how you think about engaging with customers, employees, and even people in your personal life. The world needs to hear his message right now!”
~Roxane, Human Resources Manager, Lockheed Martin