I want to share a real-life example that you can use immediately.

He fell to the ground, crying uncontrollably.

Just outside the side exit of a Washington, D.C. Holiday Inn, on a chilly night back on November 10, 2009, a remarkable encounter unfolded.

After spending 10 years as an academic historian, I joined the corporate world. I have since worked in several business functions: strategy, operations, and innovation. Regardless of the corporate role, I have always reverted to my training and expertise in U.S. military history to solve business problems. I absolutely love presenting, through my keynote, how businesses can leverage the power of empathy in history to build trust with customers.